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Basic data

Degree

Master's Degree in Advertising Design and Communication, degree awarded by Pompeu Fabra University (UPF) and ELISAVA Barcelona School of Design and Engineering

Direction

Jordi Cano

Duration // Schedule

Two editions per year starting in September and February // Tuesday, Thursday and Friday, from 5 p.m. to 9.15 p.m.

Language

Spanish. It is advisable to have some basic English knowledge, given that some materials or lectures might be given in this language

Price

Year 2017-2018: 8,950 € (plus 475 € in concept of registration fee) // Year 2018-2019: 9,400 € (plus 500 € in concept of registration fee) // Alumni will benefit from a 10% discount on the total amount of the course. Members of the ELISAVA Professional Association enjoy a 15% reduction

Presentation

Máster en Diseño Publicitario y Comunicación

 

In the complex context of the current global marketplace, the skills and competencies of communicators and designers call for highly developed professionalism for the tasks of defining strategies and crafting effective messages. In terms of communication, what cannot be seen does not exist.

The programme equips professionals with the tools necessary for developing a strategic communication plan, from defining objectives to implementing the resulting measures, with a 360-degree vision and special focus on new media and the PAID, EARNED, OWNED concept.

The main objective of this programme is to train professionals to have a strategic, global communication vision and a mastery of the competencies and functions of advertising creative designers to come up with convincing messages designed to sell and persuade with the media of the current society.

 

Briefing Session


Watch the briefing session via streaming on this link

Information inquiry